First established over two decades ago, The World of Cross Stitching has grown into the UK’s number one cross stitch magazine and a beloved global brand. Known for its welcoming voice, expert guidance, and joyful designs, it has inspired generations of stitchers—from complete beginners to lifelong enthusiasts.

Each issue features over 80 patterns, including licensed favourites like Peter Rabbit and Wallace and Gromit, plus tips, giveaways, and reader showcases. Its thriving online community connects nearly 200,000 followers who share a love of the craft. With a £7.1 million annual spend by readers, the brand is at the heart of stitching culture worldwide.

Highly engaged and highly active, our readers are always hungry for more ideas.